Livin’ The Dream and Tossin’ The Cream
He worked at Cold Stone for nearly a decade before growing an audience on TikTok. 14 million followers later, he raised $1.5 million to open his own shop in New York City. Welcome to Dylan Lemay’s Ice Cream World.
This piece is the cover story for our second edition of Creator Mag. To read the rest of the magazine, click here.
It’s a beautiful, sunny day in February as I wait near the corner of Bleecker Street and Lafayette, smack-dab in the center of a trendy New York City neighborhood just southeast of Washington Square Park.
This is my first time in NoHo, short for “North of Houston Street.” My mom, who grew up near the city and would take the train in with her friends, gave me a puzzled look when I asked for her thoughts on the area ahead of time. You sure you don’t mean SoHo? she said, referring to the well-known artistic hotbed.
Nevertheless, as I found my way to Bleecker, I passed by some familiar sights. Ronnie Fieg’s Kith, a staple in the New York streetwear community, is mere steps away from my destination. So too is the iconic Japanese label A Bathing Ape, one of the brand’s three stores all within 10 minutes walking of each other.